PURPOSE & PERFORMANCE

"Purpose and Performance," offered by Gateway Consulting in collaboration with HEC Business School in Paris, is a specialized course designed for CEOs and board members who are ready to translate strategic vision into real-world impact. Rooted in HEC Paris' groundbreaking research, this program introduces the Clarity© model, a framework that empowers leaders to move from strategy to execution, creating sustainable, contributive business models. This course explores how to integrate purpose-driven leadership into company culture and governance, enabling organizations to achieve competitive advantage, reduce costs, and strengthen their reputation with stakeholders.

Country:

Paris

• Understand how purpose-driven leadership can transition strategy into impactful action.
• Learn how to design and implement contributive business models that drive economic and societal performance.
• Explore the relationship between governance, organizational culture, and sustainable business success.
• Master the key levers of the Clarity© model to activate purpose within the organization.
• Develop strategies for reducing costs, enhancing reputation, and engaging stakeholders in a shared mission.

• Introduction to purpose-driven leadership and the Clarity© model.
• Connecting strategy to actionable impact within an organization.
• Understanding the role of governance and organizational culture in driving performance.
• Designing contributive business models that align with both financial and societal goals.
• Identifying the key levers for activating purpose across departments.
• Tools for engaging stakeholders and embedding purpose in corporate identity.
• Techniques for reducing costs and increasing operational efficiency through purpose.
• Developing a tailored action plan for implementing purpose-driven strategies in the company.

DETAILED 2-DAY BREAKDOWN

Day 1: From Strategy to Impact - Activating Purpose in the Organization

1. Introduction to the Clarity© model: Understanding its foundations and practical applications.
2. Transitioning from strategic vision to execution: The importance of leadership in driving purpose.
3. Embedding purpose into company culture and governance for sustainable success.
4. Case studies on successful purpose-driven organizations and their impact.

Day 2: Creating Contributive Business Models and Engaging Stakeholders

1. Designing business models that integrate both economic and societal value.
2. Identifying the levers for cost reduction and performance improvement through purpose.
3. Developing strategies for engaging key stakeholders, from employees to external partners.
4. Creating an actionable plan to implement purpose-driven leadership and align business objectives.

TARGET AUDIENCE

• CEOs and executive leaders seeking to implement purpose-driven strategies.
• Board members looking to enhance governance practices with purpose and impact.
• Senior business leaders responsible for driving organizational transformation.
• Leaders in companies looking to improve competitive advantage through purpose.
• Executives interested in aligning sustainability with business performance.

METHODOLOGY

The program utilizes:

• Interactive sessions combining theory and practice.
• Case studies from organizations that have successfully implemented purpose-driven leadership.
• Group discussions and peer feedback to refine strategies.
• Practical tools and frameworks to design and implement impactful business models.
• Expert guidance from HEC Paris faculty on best practices in governance and leadership.

CONCLUSION

"Purpose and Performance" equips CEOs and board members with the knowledge and tools to integrate purpose into their organizations in a way that drives both societal and financial impact. Through the Clarity© model, participants will leave with actionable strategies to lead purpose-driven transformations, engage stakeholders, and create sustainable business models that benefit both the organization and society as a whole.