Growth Marketing Bootcamp: From Metrics to Movement

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Instructor Name

Marie Sidarous

Start Date

02/03/2026

End Date

06/03/2026

Category

Public Relations & Marketing

Country

Milan

Course Overview

This intensive bootcamp teaches data-driven growth marketing techniques to drive customer acquisition, engagement, and retention. Participants will learn how to build, measure, and scale marketing strategies that convert and sustain momentum.

Course Objectives

By the end of this course, participants will be able to:
– Define growth marketing and its role in scaling modern brands.
– Use funnel frameworks to identify acquisition and retention opportunities.
– Analyze campaign performance and iterate for continuous improvement.
– Apply A/B testing, automation, and behavioral insights to optimize growth.
– Design experiments and growth loops that fuel sustained engagement.

Course Outline

1- Growth Marketing Fundamentals & Funnel Thinking
2- Metrics That Matter: CAC, LTV, and Activation
3- Experimentation, Testing, and Rapid Iteration
4- Channels, Tools & Automation for Growth
5- Building Growth Loops and Retention Engines

Target Audience

Marketers, growth hackers, founders, product managers, and digital strategists seeking scalable, results-driven marketing strategies.

Methodology

Growth case studies, KPI workshops, funnel diagnostics, testing templates, and growth loop planning labs.

Conclusion

Participants will leave with a performance-focused marketing plan and the skills to drive measurable, scalable growth across channels.

Daily Agenda

1 Day

Growth Mindset & Funnel Strategy

2 Day

Mastering the Metrics

3 Day

Test, Learn, Repeat

4 Day

Channel Power & Automation

5 Day

Build Your Growth Engine