Revenue Growth Strategy

This course provides participants with actionable frameworks and tools to design, lead, and implement effective revenue growth strategies. Through a combination of case studies, strategy labs, and simulations, participants will learn how to identify untapped revenue streams, optimize pricing models, and align cross-functional efforts to drive top-line performance.

By the end of this course, participants will be able to:
– Analyze revenue drivers and performance data.
– Design targeted growth strategies across customer segments.
– Optimize product, pricing, and promotional strategies.
– Coordinate cross-departmental initiatives for growth.
– Track KPIs and adjust strategies based on market signals.

1- Revenue Strategy Fundamentals and Drivers
2- Market Segmentation and Growth Opportunities
3- Pricing Strategies and Monetization Models
4- Sales & Marketing Alignment for Growth
5- Growth Simulation and Strategy Review

Strategy officers, sales managers, commercial leaders, marketing heads, and finance professionals involved in revenue planning and execution.

Strategy labs, real company case studies, business simulations, team activities, and coaching sessions.

Participants will complete the course with a ready-to-apply revenue growth plan tailored to their business context, along with a toolkit for tracking, adjusting, and optimizing strategic execution.