Selling & Cross Selling

This course teaches frontline sales and service teams how to boost revenue by identifying needs and recommending complementary products. It focuses on trust-based selling, active listening, and positioning value for the client.

By the end of this course, participants will be able to:
– Understand the difference between upselling and cross-selling.
– Identify buying signals and unmet customer needs.
– Position offers naturally and build trust during the sale.
– Ask open-ended questions to uncover additional opportunities.
– Track customer habits and build loyalty through relevant offers.

1- Sales Psychology and Opportunity Recognition
2- Questioning and Listening Techniques
3- Cross-Sell and Upsell Positioning
4- Objection Handling and Customer Confidence
5- Follow-Up and Customer Retention Strategies

Retail and call center staff, account managers, telesales agents, and customer-facing sales professionals.

Sales role plays, need analysis activities, customer profiling exercises, and real-life objection handling labs.

Participants will increase revenue opportunities while strengthening customer relationships through targeted, helpful recommendations.